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The Social History of Smoking

George Latimer Apperson

Chapter 5:

At the time of the Restoration tobacco-boxes which were considered suitable to the occasion were made in large numbers. The outside of the lid bore a portrait of the Royal Martyr; within the lid was a picture of the restored king, His Majesty King Charles II; while on the inside of the bottom of the box was a representation of Oliver Cromwell leaning against a post, a gallows-tree over his head, and about his neck a halter tied to the tree, while beside him was pictured the devil, wide-mouthed. Another form of memorial tobacco-box is described in an advertisement in the London Gazette of September 15, 1687. This was a silver box which had either been "taken out of the Bull's Head Tavern, Cheapside, or left in a Hackney Coach." It was "ingraved on the Lid with a Coat of Arms, etc., and a Medal of Charles the First fastened to the inside of the Lid, and engraved on the inside 'to Jacob Smith it doth belong, at the Black Lyon in High Holborn, date August 1671.'"

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The Social History of Smoking

George Latimer Apperson

Chapter 15:

Other significant early tobacconists' signs were "Sir Walter Raleigh," "The Virginian" and "The Tobacco Roll." "Sir Walter," as the reputed introducer of tobacco, was naturally chosen as a sign, and his portrait adorns several shop-bills in the Banks Collection. The American Indians, represented under the figure of "The Virginian," and the negroes were hopelessly confused by the early tobacconists, with results which were sometimes surprising from an ethnological point of view. As the first tobacco imported into this country came from Virginia, a supposed "Virginian" was naturally adopted as a tobacco-seller's sign at an early date. An "Indian" or a "Negro" or a figure which was a combination of both, was commonly represented wearing a kilt or a girdle of tobacco leaves, a feathered head-dress, and smoking a pipe. A tobacco-paper, dating from about the time of Queen Anne, bears rudely engraved the figure of a negro smoking, and holding a roll of tobacco in his hand. Above his head is a crown; behind are two ships in full sail, with the sun just appearing from the right-hand corner above. The foreground shows four little black boys planting and packing tobacco, and below them is the name of the ingenious tradesman-"John Winkley, Tobacconist, near ye Bridge, in the Burrough, Southwark." Sixty years or so ago a wooden figure, representing a negro with a gilt loin-cloth and band with feathered head, and sometimes with a tobacco roll, was still a frequent ornament of tobacconists' shops.

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